Virtway Invest is proud to announce that our holding company Indigo Group has come to an agreement with PCI PYME MARKETING S.L. to build up an strategic alliance to expand its sales capacities at a global scale. They will use their 17 years of experience and expertise in Event Management, Marketing & Communication and Strategic Planning to introduce Indigo to their highly respected clients and use Indigos outstanding Technology for hosting upcoming 3D online events.
PCI PYME MARKETING has established 17 years ago in Spain as an Marketing & Event-Management company and worked together with clients like Pfizer, Barclays, Citibank, HP, IBM, Siemens, L’Oréal and many other international brands in over 78 cities around the globe. Their services go from strategic planning, customer segmentation and brand positioning over global communication campaigns to Event Management. Their experience in hosting real events and starting as one of the first with online events is important for Indigo’s strategy to position itself as a leader in hosting 3D online events.
Companies in the USA alone spend over $280 Billion Dollars for corporate events and are desperately looking to reduce costs and to lower their carbon footprint. A carbon footprint is historically defined as the total set of greenhouse gas emissions caused by an individual, event, organization, or product, expressed as carbon dioxide equivalent. In many countries companies have to publish this carbon footprint to the public and to show the people that a company takes care for the environment is also good for their reputation and finally their business. 3D online events for example for product presentations are the solution to reduce costs for traveling and hosting many guest and has no negative effect on their carbon footprint.
The 3D online event sector is rapidly growing and has huge potential to bring Indigo in the first line of providers for such a technique with endless possibilities to modify and adapt to meet the clients expectations. Indigo’s strategy is always based on relying on professional partners who are the leaders in their own market with high respected clients and a similar business vision as Indigo.